Showing posts with label The Extra. Show all posts
Showing posts with label The Extra. Show all posts

Thursday, March 10, 2016

Arguing with a Publisher

Zestful Blog Post #151

Sometimes aspiring writers ask if I’ve ever been told by a publisher to change a manuscript in a way I thought was wrong. Yes, is the answer, and of course the next question is, well, what did you do? I was planning to write about this sometime soon, when coincidentally this exact subject came up in a message conversation with a friend on FB this week, as well as tangentially with a client. Thanks for the nudge, R and B.

In my series of posts (November 20, 2014 to March 12, 2015) on my publishing history, I recounted how I made significant changes in some of my manuscripts to satisfy my agent’s or an editor’s request. These happened because I felt their suggestions would improve the story. Good agents and editors are worth listening to.

But there’ve been a few times when I’ve said no. One particular instance was during the editing of On Location, the third in my Rita Farmer series. In that story, Rita searches the wilderness of the Pacific Northwest for her missing sister and the sister’s fiancĂ©. After slogging all over the woods and getting closer and closer, Rita makes a breakthrough when she impersonates a Native American to find out some information.

A professional actress, Rita uses pigment to darken her complexion and hair, and puts on makeshift medicine-woman regalia to look convincing to the non-Indians she’ll be confronting. She carries a hatchet in her belt. The scene, both scary and funny, is about confidence, disguise, acting under life-and-death pressure, and the credulousness of an audience unprepared for a ruse. It is the crux move of the novel, and I crafted the story to lead smoothly up to that point.

One of my editors at Minotaur told me to cut the stuff about Rita putting on the disguise. I believe he felt it was grossly politically incorrect to put brownface on a white character. For sure, it was a risk. I deliberately take risks in my fiction. For instance, in The Extra, some of my characters are black, and they live in South L.A., and not all of them use proper English. That—a white writer portraying black characters talking ghetto or even slightly ungrammatical English—is considered offensive by some, and I heard from a couple of them after the book came out. But if you’ve ever hung out in South Los Angeles, you've heard a lot of nonstandard English. Is it honest to write all such characters as if they come from somewhere else? It’s safe, but it’s not honest and moreover, it doesn’t sound real.

In Rita’s situation in On Location, I took care to make Rita look somewhat silly, and to make the white people she deceives dull-witted. I did write a real Native American character into the book, who wouldn’t have been fooled by Rita’s getup. Prior to writing Rita’s transformation, I researched the customs, clothing, and regalia used by the real Indians in the area, where I was living at the time. I went to the reservation and looked around, and I went to the woods and figured out how to make the scene work.

If I were to cut that scene, I’d have to rewrite the majority of the book. I went to some lengths to defend the scene and those leading up to it. The editor backed off. I suspect he thought I’d made it all up on the fly, without thinking much about it. And he hadn't fully thought through the scene's relationship to the structure of the novel. My explanations convinced him we could stand behind the accuracy and spirit of the story.

When the book came out, I heard from many readers—and reviewers—who thought the Rita-as-Indian scenes were a hoot. One reader, however, wrote me a stern email telling me what a horrible racist I was. “I hope no Indian reads this book,” she wrote. She particularly objected to Rita’s narrative sentence, “I worked to project intelligent savagery.” The word ‘savage’ is considered an insensitive label by Indians, this correspondent told me. She happened to be local, she said, and she worked at the library near the reservation. I gathered she was white.


Usually I write back to such readers with a simple, “I’m sorry the book disappointed you.” No defense, no trying to convince somebody of something they don’t want to hear.

But I wrote back to this woman asking who was offended by the book—she, a politically correct white person? Has she met or heard of any Indian who has read the book and found it offensive? Well, no, she wrote back, and had to admit that her principles were the ones involved, and she was speaking for herself. We had a fairly cordial exchange, and that was that.

During the editing of one of my earlier books, I called up my editor to complain about numerous discretionary changes the copy editor had made. That is, not things like corrected grammar, spelling, punctuation, or usage, but things like extra commas, deleted words, and changes that dumbed the work down. She defended the copy editor, and I said, “Well, then, take my name off the front and put yours and his. You can be co-authors. Publish it that way.” She backed off.

My point is this: Your name, in the end, is the one that’s gonna be on the book jacket. You have to be pretty sure of what you write. If you’ve done your homework and been honest with yourself and your material, you’re justified in standing up for your work when the occasion arises.

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Thursday, February 12, 2015

Touring Against the Odds

Zestful Blog Post #92

Last night I had a blast on Andy and Rev’s Cocktail Hour, my first truly live, unscripted online appearance. I've been on radio and television a number of times, doing panels and interviews, and have done speeches and workshops that were recorded. My webinars for Writer’s Digest were all streamed live, but those were scripted down to the minute. So this was actually a first. And now it’s on YouTube. With an opening screenshot that makes me look like I just crawled across the Sahara with the flu. I'm putting the link in even though I've only watched a few minutes of the recording, so throw me a gold star for bravery, please. The Link:

Andy and Rev are fabulous, book-loving humans, so if you like this recording or the others they’ve put up, consider letting them know by a comment or a share. Their web site: www.cocktailhour.us. They've got tons of other author chats and reviews, especially for the LGBT audience.

One more item of business: We’re doing a Kindle Countdown deal on Left Field right now. You can get it for 99 cents through most of Friday (yes, lucky 13), then it’ll go up by a buck a day until hitting its current regular price of $4.99. If you've already acquired it at full price, thank you. I believe you can actually do a return, then re-buy it, if your budget is tight. No authors ever say that publicly, but I believe it’s true.

I might add that as I write this, the book has regained the #1 spot on Amazon’s LGBT Mystery/Detective list, and three of the other four books in the series are in the top hundred on that list. So, hey, promos do help!

OK, back to my series on my publishing history (which actually you’re seeing unfold before your eyes; someday I’ll catch up, I promise). We’ll call this one:

#11: Touring Against the Odds

OK, in 2009 The Actress paperback is canceled, and The Extra is out in hardcover and e-book. My publicist at St. Martin’s Minotaur agreed to book a bunch of appearances at bookstores for me for a two-week summer tour. As I mentioned last week, this was all on my dime except for some co-op promo with the stores, signage, and goodwill from Minotaur.

My partner Marcia and I traveled by car from our then home in Washington state down to Los Angeles and back, doing drop-ins at more than thirty bookstores and doing about a dozen scheduled events, some with other authors. I promoted the appearances as best I could and let Providence take care of the rest, as Huck Finn would say.

What’s a drop-in, you might ask? That’s when you stop by a store, meet the staff and sign any stock on hand, give out bookmarks, and maybe meet a few customers as well. It’s best if you phone ahead to try to time your visit for when the appropriate buyer is on duty; I would ask, “Please tell me the name of your mystery buyer, I’d like to bring in a copy for him/her. Will he/she be working tomorrow afternoon?” But I’ve also just dropped in cold with pretty good results.

For chain stores, a cold drop-in is easiest. You just ask for the top mystery-lover on staff at the moment, give that person your free book and chat them up, sign stock and leave bookmarks, and be on your way.




[I love to surrender to the yellow lines...]

We traveled as cheaply as possible; Marcia worked Priceline to great advantage. Our biggest coup was a night at Dolce Hayes Mansion, this incredibly luxurious boutique hotel in San Jose that was going for close to $300 a night. When I told the desk clerk we’d gotten our room for $70, she didn’t believe me.

The trip yielded many good things. Apart from gaining exposure for my books, I made some lasting friends among booksellers, authors, and readers, and I learned countless little things to make drop-ins and appearances go smoothly and memorably.

However, independent bookstores were closing left and right, the chains were starting to have major difficulties, and online book sales were surging, thanks to Amazon. So the relevance of book tours was starting to wane, and has continued to wane ever since.

Although The Extra got a bump from my efforts (and The Actress, too, for that matter, in stores that carried lots of hardcovers), I learned, months later, that sales just didn't justify a paperback for that title either. I had already turned in the third in the series, On Location.

My agent, Cameron, and I had a parley. The results of that next week.

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Thursday, February 5, 2015

Dude, You're Screwed

Zestful Blog Post #91

Before I get into today's real blog, I want to let you know about a live online appearance: Next Wednesday, Feb. 11 at 8 p.m. (EST) I’ll be doing a Google Hangout with Andy and Rev on their Cocktail Hour. If you add them to your Google+ circle you can watch and listen live. (Handy link here: https://plus.google.com/+CocktailhourUs1/posts)

How it works is the url is available as soon as the thing goes live, so if Cocktail Hour is already in your circle, you can just go there at 8 next Wednesday evening and take it in. I'm sure I'll be brilliant. And aided, no doubt, by a Tanqueray martini, very dry, up, olives.

I'll be talking a bit about Left Field, but if you have any questions/issues you’d like me to discuss about anything, let me know either by commenting on this blog or sending me an email. (esims at elizabeth sims dot com, no spaces and use the punctuation marks you would normally; this is to defeat web spiders that search for email addys in blogs and then sell them to online porn stores, Nigerian royalty, etc.)

Now for the next installment in EPH (Elizabeth’s Publishing History):

10) Dude, You’re Screwed

Last week I wrote about the vagaries of the marketplace and cover design re: my debut mainstream novel, The Actress. I failed to mention that, just before the hardcover came out, I was informed by the Macmillan/St. Martin’s Minotaur marketing team that henceforth, Twitter would be the way we would all build community and do reader outreach. I found this dismaying, as I had detested Twitter as soon as it started to emerge, and had vowed never to establish a Twitter account. The insubstantialness of it, the quick shallowness of it, repelled me to the core. I had had my own web site for years, and had acquiesced to Facebook. (And I stuck with FB, even though they totally betrayed me; I had signed up early and written entertaining entries in the ‘background’ section of my profile, only to have FB delete all that when they changed their business model. Bastards. Bastards.)

But I dutifully established a Twitter account and made an effort to promote myself and my work without seeming to promote myself and my work. What a ton of fun. To this day social media is still a struggle for me, mostly because I’m like, Who in God’s name wants to hear my opinion on anything? The world is already full of blowhards. I’m supposed to be another one, only more entertaining?

However, I’m currently feeling a bit more dispassionate about it, like, OK, it’s business, try to find a sincere way to do this. I’m working on it and will write more about this subject in the near future.

Before returning to my narrative, I might add that when it came to promo for The Actress, I did all the normal stuff: announced the book on my web site, sent out newschats to my email list, printed up bookmarks to give out wherever I went, set up a signing at the Mystery Writers of America booth at Book Expo (and was invited to MWA’s late-night cocktail party at The Edison in Los Angeles, a great place to feel cool), went to and spoke and taught at other conferences and workshops, etc. But the Great Recession was a tough opponent.

As far as I knew, the paperback of The Actress was in production; it had been put up on Amazon for pre-order with the new cover I showed you last week. The release date was March 31, 2009. Two weeks before that date Cameron called. “I have bad news,” she said. “Minotaur pulled the plug on the paperback of The Actress.”

Since this was business and not a death in the family, I didn’t get emotional. But I knew exactly what had just happened. “So that’s it, then,” I said. “I mean, that’s the end of my career with Minotaur.” As a former bookseller, I knew how important it was for an author to be in paperback. The hardcover is your calling card, but the vast majority of your sales come from your paperbacks. Remember, at that time e-books were an unknown quantity in New York publishing.

Cameron said my editor told her that she’d fought and fought for the paperback at whatever meeting, but ultimately there weren’t enough advance orders from booksellers to justify an initial print run.

After I’d digested that news for a few days, I phoned my editor. I asked if there was any chance they’d reverse their decision if sales of the soon-to-be-released second in the series, The Extra, were above expected.

“Well, no,” she said. “There’s just not going to be a paperback of The Actress. We might run one next year for The Extra if the hardcover does well.”


[Here again we have a blonde facing away from us, but this one's definitely better than the original cover for The Actress.]


“OK,” I said. The gauntlet had been thrown down. I asked if Minotaur would help me set up a book tour for The Extra. I knew they wouldn’t pay my expenses, but I wanted their publicists to get my foot in the door at bookstores, and hopefully provide some co-op marketing and signage. The answer was yes.

More next week.

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